Alabama Grocer 2025 Issue 2

ASSOCIATION NEWS

2025 BUY ALABAMA’S BEST DAY ON THE LAWN

The Alabama Grocers Association (AGA), the Alabama Department of Agriculture and Industries, and the Alabama Food Manufacturers and Producers Association (AFMPA) hosted a media briefing and sampling event for the Buy Alabama’s Best campaign on Wednesday, March 19, 2025, at the Alabama State Capitol Lawn. Speakers included Governor Kay Ivey, Agriculture Commissioner Rick Pate, AFMPA President Bubba Lindley, AGA Chairman Bob Crawford, and AGA President Ellie Taylor.

To help promote Alabama made products, retailers across

the state will support the campaign by displaying

Alabama-made products, using ads and signage, and running special promotions. Consumers will be able to identify these products by looking for the Buy Alabama’s Best logo in their local grocery stores.

Launched in 2006, the Buy Alabama’s Best Campaign was initiated by four Alabama companies, the Alabama Grocers Association, and the Alabama Department of Agriculture and Industries to showcase Alabama-made products. Since its inception, the campaign has grown to include over 45 companies that are headquartered in Alabama or manufacture their products within the state. Alabama's food manufacturers and producers not only contribute to the state's economy but also support local agriculture by purchasing large quantities of raw materials. These companies have a $2 billion impact on Alabama’s economy and tax base, and together with the food service industry, they employ one out of every four Alabamians.

The campaign has also formed a successful partnership with Children’s of Alabama, raising over $855,000 for the hospital through icon sales, donations, and grants.

26 | ALABAMA GROCER

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